Gaya APA

Bovee, C, L., Arens, W, F. (1982). Contemporary Adverlising : Courtland L. Bovee . Amerika: Richard D. Irwin.

Gaya MLA

Bovee, Courtland, L.., Arens, William, F.. "Contemporary Adverlising : Courtland L. Bovee". Amerika: Richard D. Irwin, 1982. Textbook.