Gaya APA
Kotler, P., Ang, S, H. (2003).
Marketing Management : An Asian Perspective (Ed.ke-3).
Singapore:
Prentice-Hall.
Gaya MLA
Kotler, Philip., Ang, Swee, Hoon.
"Marketing Management : An Asian Perspective".
Ed.ke-3
Singapore:
Prentice-Hall,
2003.
Textbook.