Gaya APA
Lovelock,Christopher, ., Wirtz, J. (2004).
Services Marketing : People, Technology, Strategy (Ed.Fifth.).
Singapura:
pearson prentice hall.
Gaya MLA
Lovelock,Christopher, ., Wirtz, Jochen.
"Services Marketing : People, Technology, Strategy".
Ed.Fifth.
Singapura:
pearson prentice hall,
2004.
Textbook.